Ideas Become Experience Through Real Projects.

Every project on this page reflects my journey of learning digital marketing through practical research, detailed brand analysis, and hands-on problem solving. From marketing case studies to website development, each project has helped me understand how successful businesses grow, communicate, and connect with their customers.
a blue box with a pizza inside of it
a blue box with a pizza inside of it
the words success and failure are arranged in a pyramid
the words success and failure are arranged in a pyramid

Domino's India: A Complete Marketing Case Study

An in-depth case study exploring Domino's journey from its founding to becoming one of India's most successful quick-service restaurant brands.

What I Covered:

• Founder and company history
• Entry into the Indian market
• Growth strategy
• STP (Segmentation, Targeting & Positioning)
• SWOT Analysis
• Marketing Mix (7Ps)
• Competitive advantages
• Digital marketing strategy
• Social media presence
• Customer loyalty strategy
• Key business lessons

Why Did BYJU'S Fail?

Business model
• Rapid growth phase
• Marketing strategy
• Funding journey
• Major mistakes
• Financial challenges
• Leadership decisions
• Customer trust issues
• Key lessons for startups and marketers Return on ad spend

What I Explored:

A research project analyzing one of India's biggest EdTech companies and the factors that led to its decline.

Starbucks: STP & SWOT Analysis

A detailed brand analysis of Starbucks focused on understanding how the company builds a premium global brand.

Topics Covered:

• Brand positioning
• Target audience
• Customer segmentation
• Competitive advantages
• SWOT analysis
• Customer experience
• Branding strategy
• Marketing insights

a starbucks coffee cup flying through the air
a starbucks coffee cup flying through the air

Let's build your growth engine.

Available for select freelance engagements . Let's align your distribution with your brand's aesthetic standards.